A consumer is a person who purchases goods or services for personal use.
In Massachusetts, a consumer is defined as an individual who acquires goods or services for personal, family, or household purposes. This definition is in line with the Massachusetts Consumer Protection Act, General Laws Chapter 93A, which prohibits unfair or deceptive acts or practices in the conduct of any trade or commerce. The law is designed to protect consumers from unfair or deceptive business practices and allows for the Attorney General to make rules and regulations interpreting what constitutes such practices. Consumers in Massachusetts have the right to seek legal remedies if they believe their consumer rights have been violated, including the right to sue for damages, potentially treble damages if the violation is found to be willful or knowing, and attorney's fees. The state also has specific laws governing warranties, refunds, and other aspects of consumer transactions to ensure fair treatment of consumers.