The Consumer Review Fairness Act (CRFA) protects consumers’ ability to share their honest opinions about a business’s products, services, or conduct, in any forum, including social media. For example, businesses must comply with the CRFA when attempting to limit or respond to consumer reviews. The Federal Trade Commission (FTC) enforces the CRFA, and believes contracts that prohibit honest reviews or threaten legal action over them harm consumers who rely on reviews when making their purchase decisions—and harm businesses that work hard to earn positive reviews.
In Colorado, as in all states, the Consumer Review Fairness Act (CRFA) applies, protecting consumers' rights to post honest reviews about a business's products, services, or conduct. This federal law makes it illegal for companies to use contracts that bar or penalize customers for posting negative reviews or sharing their honest opinion about the company in any public forum, including social media. The CRFA ensures that consumers can freely share their experiences, whether positive or negative, without fear of legal retaliation from businesses. The Federal Trade Commission (FTC) is responsible for enforcing the CRFA, and it targets practices that undermine consumers' rights to express their views openly or that threaten the integrity of consumer reviews. Businesses in Colorado must ensure that their practices comply with the CRFA and should not attempt to suppress consumer reviews through contracts or threats of legal action.