41.12 Council on tourism.
(1) The council on tourism shall advise the secretary on matters relating to tourism. Five members of the council on tourism shall assist the secretary in formulating a statewide marketing strategy. The 5 members shall be selected by a vote of the council on tourism from among the members, other than ex officio members, of the council on tourism.
(2) The council on tourism shall develop a plan to assist and encourage private companies located in this state to promote this state in their advertisements. Upon the adoption of a plan by the council on tourism, the secretary shall consider implementing the plan.
(3) The council on tourism shall consider the use of famous residents and former residents of this state in the tourism marketing strategies.
History: 1987 a. 1; 1995 a. 27 s. 6919; Stats. 1995 s. 41.12.
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